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WordPress 5.5 Will Introduce Automatic Updates for Themes and Plugins

The upcoming WordPress 5.5 update will expand the content management system’s auto-updating capabilities to themes and plugins. Currently, auto-updating is only available for the WordPress CMS core. Soon, when a stable version of WordPress 5.5 rolls out to everyone, themes and plugins can be set to update automatically as well. Presumably, the auto-update functionality is

Mobile Video Ad Inventory Jumps 31% as Viewership Grows

Brief: Mobile video is still the fastest-growing ad format with inventory jumping 31% in Q3 from the prior quarter, driving expectations for similar gains in media spending, per the latest report from sell-side platform (SSP) PubMatic. The company said overall mobile ad spending rose 28% from Q2, while desktop ad spending fell slightly. Header bidding, which lets

Study: Social Media Ad Spending to Overtake Print for 1st The time Globally

Brief: Advertising spending on social media this year will overtake print media for the first time worldwide, per a forecast by Publicis-owned media agency Zenith. The agency’s Advertising Expenditure Forecast estimates that spending on social media will jump 20% to $84 billion this year, while newspaper and magazine spending will fall 6% to $69 billion. That